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Lithium and Swisscom to Present on Successful Social Community Strategies At Telecom Council Carrier Connections Summit

Lithium and Swisscom to Present on Successful Social Community Strategies At Telecom Council Carrier Connections Summit

Emeryville, CA – 15 September, 2011 – Lithium, the leader in Social Customer Solutions, announced today that Lithium’s Chief Community Officer, Joe Cothrel, will present at the sold out Telecom Council Carrier Connections Summit. He will be joined by Daniel Gerber, Swisscom U.S. Vice President of Business Development, and speak about how the two companies launched a vibrant social community for Swisscom’s customers.

The Telecom Council Carrier Connections Summit showcases companies that are part of a communications ecosystem, bringing them together with the most innovative and creative minds in their industry.

The joint speaking session will review Lithium and Swisscom’s vetting and integration process. Daniel Gerber and Joe Cothrel will discuss the work, time, and resources they put into the partnership and share some of the key lessons they learned while building up Swisscom’s social customer community into a thriving brand nation.

“With Lithium community solutions in place, Swisscom was better able to identify and engage with our brand’s superfans,” said Swisscom U.S. Vice President, Business Development, Daniel Gerber. “Our engaged social customers have now grown into a legion of enthusiastic company ambassadors; something we’re extremely proud of.”

Speaking Session Details

Date: Thursday, September 15, 2011
Time: 9:30AM–10AM PDT
Venue: Microsoft, 1065 La Avenida Street, Mountain View, California 95043
Join the social conversation: #TC3, @telecomcouncil and @cothrel

About Lithium

We help great companies build brand nations for their most engaged customers. With Lithium, clients such as Best Buy, AT&T, Research In Motion Limited (RIM), Univision, and PayPal turn their customers' passion into marketing, product development, sales, and customer service assets. For more information, visit lithium.com, or connect with us on Twitter, Facebook and our own nation–the Lithosphere. Lithium is privately held with headquarters in Emeryville, California.

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Lithium Media Contacts
Eddie McGraw, Corporate Headquarters & Global
eddie.mcgraw@lithium.com
+1 (650) 430-1978
Katrina Estrella, Corporate Headquarters & Global