Community Practitioner Workshops

Led by Lithium’s Chief Community Officer Joe Cothrel, this pre-conference workshop is open to any community and social practitioner who wants a deeper understanding of the latest community management techniques and how a community is a core component to ROI and key business deliverables.

This session is full. Please contact us to be added to the wait list.

Game Plans for the Corporate Social Strategist

Jeremiah Owyang of Altimeter Group will lead an interactive session that will discuss developing a social strategy for your company based on business objectives, budgeting for social programs based on a maturity model, and understanding the career trajectory of the social strategist.

This session is full. Please contact us to be added to the wait list.

LiNC Welcome Reception

Open to all conference attendees, our traditional welcome reception is the perfect time to reconnect with old friends and colleagues and meet new friends too. On the menu: beer, wine, cocktails, and plenty of San Francisco-style eats. Join us in the Luce Restaurant at the InterContinental Hotel.

LiNC Yoga and Fun Run

Jump start your day with your fellow LiNC'ers. Join us for Vinyasa Flow yoga or a scenic run around beautiful downtown SF.

8:00 AM - 9:00 AM

Breakfast

9:00 AM - 12:30 PM

Welcome & Keynotes

Welcome Lyle Fong, CEO & Co-Founder, Lithium

Opening Remarks Katy Keim, CMO, Lithium

Level Up Your Business:
Brad Shaw, VP Corporate Communications & External Affairs, The Home Depot

Level Up Your Community:
Robbie Hearn, Head of Member Experience, giffgaff

Level Up Your Engagement:
Bridget Dolan, VP Interactive Media, Sephora

Level Up Your Game:
Tara VanDerveer, The Setsuko Ishiyama Director of Women's Basketball, Stanford

12:30 PM - 1:30 PM

Lunch

1:30 PM - 2:00 PM

Coffee & Networking

2:00 PM - 2:45 PM

Breakout Sessions I

Level Up Your Community: Demonstrating Community Succcess

• Dietmar Hedden, Community Architect, Telefónica Germany
• Barry Paperno, Consumer Affairs Manager, FICO
• Evan Marcus, Community Evangelist, Riverbed
• Joe Cothrel, Chief Community Officer, Lithium

Level Up Your Engagement: Engaging Your Customers

• Vincent Boon, Community Manager, giffgaff
• Rebecca Carroll, Community Manager, Verizon
• Carol Schiller, Social Media Director, Cozi
• Doug Jones, SVP Corporate & Business Development, Lithium

Level Up Your Business: The Social Journey in Theory & Practice

• Larry Nelson, Director of Digital Strategy, HP
• Sean O’Driscoll, Co-Founder, CEO, and Ant Advocate, Ant's Eye View
• Katy Keim, CMO, Lithium

3:00 PM - 3:45 PM

Breakout Sessions II

Level Up Your Community:
Tools to Get More Value from Your Social Customer Suite

• Yumio Saneyoshi, VP Product, Lithium
• The Lithium Product Team

Level Up Your Engagement: The Science of Influence

Dr. Michael Wu, Principal Scientist, Lithium

Level Up Your Business: Building the Business Case for Social

Todd Defren, Principal, SHIFT Communications

3:45 PM - 4:15 PM

Break

4:15 PM - 5:30 PM

The Future of Social

All-Star Panel: Moderated by Melissa Parrish, Analyst, Forrester Research

6:30 PM - 10:00 PM

Napa Wine Experience in San Francisco

LiNC is famous for our Thursday evening party, and this year will be no different. You’ll be wined and dined in style in the heart of San Francisco. We’re bringing a little of the Napa experience to you, right in downtown at The Press Club. On the menu: specialty wines, beverages, and a gourmet dinner.

LiNC Yoga and Fun Run

Jump start your day with your fellow LiNC'ers. Join us for Vinyasa Flow yoga or a scenic run around beautiful downtown SF.

8:00 AM - 9:00 AM

Breakfast

9:00 AM - 10:00 AM

Delivering Social Success

Charles Hough, COO, Lithium

10:00 AM - 10:30 AM

The Lithy Awards

10:30 AM - 11:00 AM

Break

11:00 AM - 12:45 AM

Product Vision, Including Product Team Q&A

• Katy Keim, CMO, Lithium
• Yumio Saneyoshi, VP Product, Lithium
• Jochen Frey, VP Technology, Lithium
• James Donelan, VP Engineering, Lithium

12:45 PM - 2:00 PM

Lunch & Unconference

Sessions proposed and voted on by YOU. Submit your topics, speakers—even nominate yourself. Voting will take place at the event—if your fellow attendees like the idea, you're on!

Individual Customer Meetings