in the news
June 1, 2010
Crafting a Community
The best thing companies can do when choosing a community vendor is to look for one that provides hand-holding, best practices, and guidance in finding the voice of the customer. Associate Editor, Lauren McKay of CRM Magazine, cited Lithium Technologies as an example for launching the Community Health Index - a dashboard of best practices and benchmarking services, that helps a business chart its progress and to see where it is in comparison with other organizations of its kind. “It gives them a lot of ease of mind,” says Lyle Fong, Lithium’s CEO and cofounder. “We can tell them, ‘You are going to see growth here, and you will see a dip here.’”