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August 20, 2010
Influential Leaders: The Statistician
No one likes to think of relationships as a numbers game. Well, almost no one. Named a CRM Magazine Influential Leader for 2010, Michael Wu is one of the few doing the heavy lifting—and hard thinking—to rationalize CRM’s soft-and-squishy side with its reliance on metrics such as return on investment. As principal scientist of analytics at Lithium Technologies, a provider of social networking software and online-community management solutions (and one of our Rising Stars last year), Wu’s influential work has to do with influence itself.
Read about more of the 2010 CRM Influential Leaders