in the news
February 23, 2011
Lithium's Lyle Fong Joins Walter Rogers on CBS Radio to Discuss Gamification
Baker Communications President and CEO, Walter Rogers, will be hosting Lyle Fong, CEO of Lithium—a company that specializes in helping their clients leverage social media and gamification to uncover new business and drive revenue—on this week's CBS Radio show. They will be discussing strategies for enhancing customer "stickiness" on a business website through games, contests, and other interactive experiences. The program will air this Wednesday, February 23, at 11:30AM Central time on CBS 650 radio.