Lithium Technologies Extends Enterprise Social Media Features with Lithium Blogs
EMERYVILLE, Calif. – August 21, 2008 – Lithium Technologies, provider of the leading on-demand enterprise social media platform, today announced Lithium Blogs, which extends the unique social capabilities pioneered in Lithium's community platform. Lithium's reputation and ranking system is the foundation for its effectiveness in generating online participation, helping companies develop more conversational, engaged relationships with customers and other community members.
Platform-wide reputation and ranking
With Lithium Blogs, the company now extends its unique reputation and ranking capabilities more broadly across the enterprise, enabling visitors a more consistent experience on the site. As with Lithium forums, where visitors' rank determines their authority, Lithium now offers differentiated permissions for bloggers, moderators, and power users, enabling organizations to elevate high-value content, amplify the voice of its more active members, and facilitate co-creation among customers, employees, and other engaged members of the community.
Lithium Blogs provides an unparalleled level of flexibility and visibility into online activity. Visitors can see combined forum and blog results when they search community content, while administrators can move conversations from blog to forum based on popularity or other attributes. Finally, to facilitate a range of data analysis needs, blogging can be analyzed as a standalone data set or in aggregate with other community data, providing more reliable metrics on visitor engagement and overall site activity. Each of these capabilities enables organizations to better understand usage and engagement patterns across their web properties and quickly identify issues and opportunities that affect their top- and bottom line.
Lithium Blogs offer:
1) Tight Integration. Integrated with Lithium's enterprise social media platform to ensure a cohesive community experience.
2) Enterprise-readiness. Fully satisfies the requirements of the enterprise, including SEO-friendly URLS, mark-up; standards-mode based CSS templates; blog management console; pre-post moderation. Scalable to many blogs moderated by one or multiple moderators.
3) Core blogging features. Provides an intuitive widget-based user interface, as well as all of the functionality novice bloggers need and experienced bloggers expect, including standard author, moderation, and user navigation features.
"A growing challenge for corporations engaging with their customers through social technologies is how to address the flow of blog comments. Without the ability to track users' reputations, companies cannot manage and respond to comments properly, and the value of the community diminishes," said Lyle Fong, CEO and co-founder of Lithium Technologies. "With this release of Lithium Blogs, enterprises can more easily embrace blogs, both by helping to understand who their blog participants are, and by providing a scalable workflow for managing the conversations."
About Lithium Technologies
Lithium Technologies is the leading on-demand enterprise social media provider for deploying and managing successful customer communities. Working with large and medium enterprises such as AT&T, Dell, Sony Playstation, Univision, PayPal, and other market leaders, Lithium provides solutions that inspire customers to share knowledge, leading to lower support costs, higher customer satisfaction rates, and increased brand loyalty. Lithium's flagship platform, Lithium InterActive, is proven in high-volume, growth environments and provides the security, analytics, APIs, and multi-language support that enterprises demand. Founded in 2001, Lithium is privately held with headquarters in Emeryville, California. For more information, visit www.lithium.com.
Lithium Media Contacts:
Michael Paige, Corporate Headquarters & Global, email@example.com , +1 (510) 318 7014
Sandra Teuber, Central & Southern Europe, firstname.lastname@example.org , +41 (79) 223 7356
Prelini Chiechi, UK & Northern Europe, email@example.com, +44 (7826) 912788
Imogen Riley, APAC & Australia, firstname.lastname@example.org, +61 413 274 210