Press Releases

Emeryville – 20 October, 2009 – Lithium Technologies, the leading provider of Social CRM solutions to power the customer network, today announced additions to the agenda and new sponsors for the Social CRM Virtual Summit, which Lithium is hosting on Nov. 11, 2009.

The social media revolution has changed everything, including how customers choose to interact with companies and each other online, and where they turn for trusted information. This virtual summit comes at a time when companies are starting to see tangible financial results from deeper online engagement with customers, and will explore the current capabilities of and future for Social CRM.

What: Social CRM Virtual Summit: the largest online conference for social media and CRM professionals.

A five-hour online conference, which includes webcasts by industry leaders in an interactive exhibit hall, a resource center with extensive materials for download, and a virtual networking lounge to chat live with speakers and prospects.

Keynote Speaking:
Paul Greenberg (The 56 Group), What the Heck is Social CRM: 21st Century Edition
Mike Fauscette (IDC), Social CRM: What’s In It for Me?
Bill Johnston (Forum One) and Joe Cothrel (Lithium), Best Practices: Community Strategy and Planning
Brent Leary (CRM Essentials) and Kevin Ryan (Barnes & Noble), Amplify Your Message through Social Channels
Jeremiah Owyang and Ray Wang (Altimeter Group), How to Take Your CRM Social

Sponsors:
Ant's Eye View, a specialized consultancy for enterprise customer community strategy
Cognizant, a leading provider of consulting, technology, and business process outsourcing services
CRM Magazine, a business solution publication responsible for moving the enterprise toward a customer-focused approach   
Forum One, assists not-for-profit, foundation, government and commercial organizations in making a positive impact on the social issues that concern them
Genesys Telecommunications Laboratories, an Alcatel-Lucent company, and the only company that focuses 100 percent on software to manage customer interactions over the phone, web, and in e-mail
LivePerson, a provider of online engagement solutions that facilitate real-time assistance and expert advice.
ON24, a global leader in webcasting and virtual event solutions
Lithium Technologies, the leading provider of Social CRM solutions to power the customer network

When: Wednesday, November 11, 2009

Two five-hour sessions to choose:

• 5am to 10am PT / 8am to 1pm ET / 1pm to 6pm GMT, or
• 10am to 3pm PT / 1pm to 6pm ET / 6pm to 11pm GMT

Register: For more information, including a continually updated list of speakers and sponsors, and to register, visit http://bit.ly/vscrmreg.

Hashtag: Follow the event on Twitter at #vscrm.

To find out about event sponsorship and speaking opportunities for this virtual summit, please contact Lithium Technologies at .

About Lithium Technologies

Lithium is the leading provider of Social CRM solutions to power the customer network. Working with market leaders such as Best Buy, Sony, AT&T, Research In Motion Limited (RIM), Univision, and PayPal, Lithium is delivering the next generation of customer relationships by unlocking the value of the social customer network. Lithium solutions combine the power of online customer communities with the broader social web and traditional CRM business processes to inspire customers to innovate, promote, and support on the company's behalf. As a result, businesses measurably improve their marketing and sales, accelerate innovation, and increase customer satisfaction. Lithium's platform is proven in high-volume, growth environments and provides the security, analytics, APIs, and multi-language support that enterprises demand. Founded in 2001, Lithium is privately held with headquarters in Emeryville, California. For more information, visit www.lithium.com.

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Lithium Media Contacts:

Michael Paige, Corporate Headquarters & Global, michael.paige@lithium.com , +1 (510) 318 7014
Sandra Teuber, Central & Southern Europe, sandra.teuber@lithium.com , +41 (79) 223 7356
Prelini Chiechi, UK & Northern Europe, prelini.chiechi@lithium.com, +44 (7826) 912788
Imogen Riley, APAC & Australia, imogen.riley@lithium.com, +61 413 274 210