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With so many social tools and technology suites with varying degrees of functionality on the market today, how do you choose the one that is right for you? Download our report to learn more.

Traditionally, brands had to choose different tools for different use cases, but as social becomes an enterprise-wide tool, new social suites that can help you simplify your social planning, publishing, and customer service are emerging.

This complimentary report, published by Forrester Research, can help you choose the best social technology suite for your brand.

In this report, Forrester covers:

  • The pros and cons of selecting a social suite provider
  • How the right technology can help to improve the effectiveness of social media
  • Navigating security compliance in social technology, and why it matters (hint: it will help you avoid those social blunders
  • We are proud that Lithium Reach, our new social marketing technology is highlighted in this report.


    Lithium Reach is a social media management tool for marketing that allows global brands to manage content and campaigns fluidly across the customer experience.

Download the complimentary Forrester report now.

“Don’t conform to a standard set of features. Most social marketing suites have a social media management component, but similarities end there.”

What to Look for in Your Next Social Technology Purchase

Today’s social technology landscape can be overwhelming and confusing. Download this report to learn the key capabilities to look for in your next social technology purchase.

  • Is a Social Suite provider right for your brand?

    Marketers seem to love robust functionality with their social suites. A single platform that has multiple capabilities built in sounds great, but one size does not fit all. Learn how to find the right fit for your brand.

  • The Right Vendor Can Help to Improve Social Media Effectiveness

    Running multiple campaigns at one time is no easy feat and requires having a keen eye for detail and execution. This report will cover features that will allow brands to improve the effectiveness of their social media marketing.

  • Does Security Compliance Matter? (Hint: It Definitely Does!)

    We’ve all seen the social media blunders that happen on social media. It’s one reason why new generation social technology solutions provide options to ensure security compliance and customized permissions. This report will share what you need to know.

"Lithium Reach delivers 25% increase in engagement based on the tool’s data-driven content recommendations."