Page 25 - Raise Your Game: 13 Social Success Stories
P. 25

FullContact is out to solve the world’s contact informa on problem by helping businesses organize contacts across their systems, including CRM, marke ng automa on systems, support and more. They believe “if you’ve got an address book, you’ve got an address book problem.” FullContact was looking for a way to di eren ate themselves from compe tors and  rst turned to Klout in 2012 to provide more comprehensive pro le data to their clients.
improved
MARKETING AND COMMUNITY OUTREACH EFFORTS
STREAMLINED
communica on
WITH CUSTOMERS
Grew
brand story
IDENTIFIED
high value
USERS
“We were able to bring in all this extra informa on that was very valuable for learning about these individuals so our customers could provide a be er service. It’s a great di eren ator.”
— Ben Deda, VP of Business Development
CASE STUDY
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