Page 9 - Raise Your Game: 13 Social Success Stories
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MicroStrategy is an easy-to-use enterprise analy cs pla orm
that delivers dashboards, visualiza ons, mobile apps, and more
to thousands. MicroStrategy believes that people connect best when they have common ground. Their users want to connect with each other because MicroStrategy is part of their work ow every day. Seeing the rise in customer expecta ons, MicroStrategy was looking to  nd a way to improve customer support while
also reducing support costs. Since establishing their community in 2014, MicroStrategy’s community has 63,000 registrants, including 8 super users who act as uno cial brand advocates.
17K
ACTIVE COMMUNITY MEMBERS
61%
“There’s a vibrance and buzz that surrounds any conversa on pertaining to the MicroStrategy community. Internally, our organiza on is excited to use it to share informa on and see what our users are talking about. Externally, our users are more engaged and ask how they can be more involved in community ini a ves, programs, and content. Our community enables us to have a personal touch and puts us closer to our customers.”
— Jaime Perez, VP, Worldwide Customer Services
15%
increase
IN CASE DEFLECTIONS
OF CUSTOMERS RATE THEIR EXPERIENCE AS
60%
RESOLUTION RATE
“sa s ed” or “very sa s ed”
2016 LITHY ENTRY
CASE STUDY
VISIT THE COMMUNITY
















































































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