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31-40 of 76 News Items in 2016
August 4 - CMS Wire

Whether you’re already a diehard Pokémon Go enthusiast or wondering what all the hype is about (and why people are walking aimlessly around public spaces), one thing is certain: every brand marketer can learn some great gamification lessons from this worldwide phenomenon.

July 26 - ZDNet

Lithium won CRM Watchlist Elite this year and pulled off its most successful LiNC conference to date -- in large part because it has become a very Zen company. Find out what that means.

July 21 - Hotel News Resource

Study Uncovers 98% of Brands Fail to Consistently Respond to Their Followers’ Social Media Posts

July 21 - Travel Daily News

Lithium State of Social Engagement study uncovers how brands interact with travelers across social media platforms.

July 20 - FlyerTalk

Social media management company Lithium Technologies recently released findings from a study it conducted on travel and hospitality brands’ social media and found unfortunate results.

July 15 - MediaPost

Pokémon Go, with more than 20 million daily active users in the U.S. alone by Wednesday, takes social to an augmented level. MediaPost asked a few sources, including Lithium CMO, Katy Keim, to comment on whether Pokémon Go is indeed the breakthrough moment for augmented reality, as many observers are suggesting, and how brands can use AR to drive their own successes.

July 12 - DestinationCRM

Lithium Technologies has been selected as one of the pioneer partners of Microsoft's AppSource, a new marketplace for companies to find and use SaaS solutions from Microsoft and its partners.

July 11 - Search Engine Watch

If you’re a business in 2016, chances are that you’ve invested time and resources into maintaining a social media presence, to promote your brand and engage with consumers. But have you made the same level of investment into providing a dedicated customer service on social media?

July 1 - DestinationCRM

Companies should use customer comments—both good and bad—to drive brand transformation

June 29 - ZDNet

Brands are harnessing the power of ‘frugal innovation’ to create value by working smarter with fewer resources, while improving the customer experience.

31-40 of 76 2016