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In the News

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181-190 of News Items
May 5, 2015 - AdWeek

Influencer marketing has gained a lot of traction this year, and it is predicted to grow even more in the future. One of the problems of running a successful influencer marketing campaign is selecting the right talent. Klout, the social media analytics and ranking site, has a new feature that displays the expertise of certain users.

May 5, 2015 - Marketing Land

The company is now parsing social content to rate social media accounts' level of knowledge and authority in specific topics.

April 30, 2015 - MarketingTech

"Klout was always a standard of influence that says ‘here’s all the people I reach, and here’s how I engage with my content’. Now we’re also adding topic areas of expertise.” Lithium CMO, Katy Keim, shared with MarketingTech more about the latest Klout product announcements.

May 20, 2015 - Elle

Hailey Baldwin shows us how to succeed in the business of Instagram without really trying (or seeming to, anyway).

April 15, 2015 - Forbes

Deep inside Telstra's Adelaide office, a team of 30 has been recruited to answer between 1,000 and 1,500 tweets, Facebook comments, and Crowdsupport posts as the company looks to become truly digital.

April 8, 2015 - ZDNet

Finally, we have the winners of the 2015 CRM Watchlist. This year, it was tougher than ever to win, but these companies have what it takes to make a big impact on the markets they play in.

March 30, 2015 - ZDNet

Deep inside Telstra's Adelaide office, a team of 30 has been recruited to answer between 1,000 and 1,500 tweets, Facebook comments, and Crowdsupport posts as the company looks to become truly digital.

February 25, 2015 - B2B Marketing

Dave Evans, Vice President of Social Strategy at Lithium, discusses how to find the perfect social analytics platform.

February 25, 2015 - Huffington Post

Social media is a big part of anyone who want to share their message with the world! So, all those fighting the power of social media... stop it! Give in, you're fighting a losing battle. Tools like IFTTT, Buffer, and Klout make it so much easier to swallow. Before you know it, you'll be a social media pro, or not! At the very least, you'll be running with the mustangs instead of trying to get the ol' mule to move.

February 20, 2015 - Marketing Land

Snapchat recently launched its "Discover" feature, and columnist Katy Keim explains why marketers should care.

181-190 of News Items