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In the News

61-70 of News Items
August 16 - ZDNet

Does your business have a stake in customer community? Joe Cothrel, chief community officer for Lithium, reviews lessons learned from the first 20 years of brand community building.

August 9 - The Drum

One year on from the catastrophic cyber-attack which cost thousands of customers and some £60m, TalkTalk has claimed that trust in the brand is higher than ever. Its ability to come out of the other side was in part due to the way the community team handled the crisis, something which has given rise to greater budgets heading to the department in an effort to transform what it does from complaints management into more robust consumer engagement.

August 8 - MarTech Advisor

Lithium, a leading provider of data analytics, has announced Klout 2.0 Enrichment for Twitter’s Gnip. Social media giant Twitter released their Gnip suite of API products to the general public, along with Klout 2.0, an enhanced version of their Klout Enrichment for Gnip.

August 4 - DestinationCRM

Lithium Technologies has updated Klout Enrichments for Twitter's Gnip 2.0 to provide companies meaningful data into their customers, competitors, and trends.

August 4 - CMS Wire

Whether you’re already a diehard Pokémon Go enthusiast or wondering what all the hype is about (and why people are walking aimlessly around public spaces), one thing is certain: every brand marketer can learn some great gamification lessons from this worldwide phenomenon.

July 26 - ZDNet

Lithium won CRM Watchlist Elite this year and pulled off its most successful LiNC conference to date -- in large part because it has become a very Zen company. Find out what that means.

July 21 - Hotel News Resource

Study Uncovers 98% of Brands Fail to Consistently Respond to Their Followers’ Social Media Posts

July 21 - Travel Daily News

Lithium State of Social Engagement study uncovers how brands interact with travelers across social media platforms.

July 20 - FlyerTalk

Social media management company Lithium Technologies recently released findings from a study it conducted on travel and hospitality brands’ social media and found unfortunate results.

July 15 - MediaPost

Pokémon Go, with more than 20 million daily active users in the U.S. alone by Wednesday, takes social to an augmented level. MediaPost asked a few sources, including Lithium CMO, Katy Keim, to comment on whether Pokémon Go is indeed the breakthrough moment for augmented reality, as many observers are suggesting, and how brands can use AR to drive their own successes.

61-70 of News Items