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In the News

61-70 of News Items
October 26 - IT ProPortal

Lithium Director of Marketing, Eddie McGraw, shares how brands can become part of the conversation to establish strong customer connections and increased loyalty.

October 12 - MediaPost

Leveraging social media to promote brand and product messaging has never been more accessible, and consumers regularly utilize social media as part of their customer journey. Based on recent research findings, including Lithium's own State of Social Engagement report, MediaPost summarizes five key areas where retailers should focus to improve their customer experience on social.

October 6 - Sync Magazine

Lithium Technologies’ SVP of human resources details the best approach to building a cohesive, forward-thinking culture

October 5 - Adweek

Global director of social customer care and Lithium customer, Kriti Kapoor, recently shared advances HP has made to evolve its customer-support efforts to better serve a large, diverse and global installed base of customers.

October 3 - Adweek

How do you practice the very best of public relations for hotels? Adweek recommends a few top tips, including finding and connecting with key social media influencers in your industry using tools like Klout.

September 30 - destination CRM

Lithium's social marketing tools are among the first to let companies take advantage of Twitter's bonus character space.

September 21 - Marketing Land

Lithium was included in a rundown of social marketing management platforms that support Twitter's expanded tweets.

September 13 - Loyalty360

Being able to go beyond social media popularity and target actionable reference points can elevate a brand’s status in the world of customer engagement and, ultimately, customer loyalty. Lithium Technologies’ data science team released a research paper titled, “Mining Half a Billion Topical Experts Across Multiple Social Networks,” which analyzes and ranks topic experts across Twitter, Facebook, LinkedIn, and Google+.

September 4 - Wall Street Journal

More than a dozen tech companies, including Apple Inc., Inc. and Google parent Alphabet Inc., have unified behind Microsoft Corp.’s legal bid to alert customers when federal agents have requested their digital data.

August 25 - Global Banking & Finance Review

Katy Keim, CMO of Lithium Technologies, spells out the perils faced by the traditional retail banking industry of ignoring the burgeoning millennial generation.

61-70 of News Items