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Lithium Announces Ravi Kumaraswami as Chief Revenue Officer

SAN FRANCISCO – June 10, 2014Lithium Technologies today announced that it has named Ravi Kumaraswami its new Chief Revenue Officer (CRO). Ravi brings over 24 years of strategic consulting, services, enterprise software and cloud sales expertise to Lithium. For the past 20 months at SAP, Ravi was SVP of Sales. In that position he led the global sales force that was responsible for sales of Ariba and SAP products for the procurement and business networks line of business, growing bookings more than 80% in 2013. Prior to the acquisition by SAP, Ariba had revenues nearing $500 million and achieved a market capitalization of $4.5 billion. While at Ariba, Ravi held various management positions including General Manager Asia Pacific, Japan and Middle East, and General Manager for the On-Premise business and Global Accounts. Ravi’s hiring emphasizes Lithium’s commitment to sustained financial growth and operational excellence while transforming digital customer experiences.

"Ravi is a fabulous leader who understands the pressures our customers face and can help transform their organizations," said Rob Tarkoff, President and CEO of Lithium. "Ravi is a strategic partner for me in growing this business to the next level. I am thrilled to have him on board and know he will bring outsized value to all our customers and us."

Effective immediately, Ravi will assume responsibility for all global revenues including direct and indirect sales, sales operations, global services and all sales enablement activities. He will report directly to Lithium President and CEO Rob Tarkoff.

"Lithium is an innovative, visionary company with a rock solid product portfolio and enormous opportunity," said Ravi Kumaraswami, the new CRO of Lithium. "I know our customers have done great things with Lithium communities, Lithium Social Web, and Klout—and I'm excited about delivering even greater value for them."

Ravi Kumaraswami’s bio and photo can be found here.

About Lithium Technologies

Lithium's software helps companies reinvent how they connect with their customers. Lithium works with more than 300 of the world's best brands— including Best Buy, Indosat, Sephora, Skype and Telstra — to respond on social networks and to build trusted content on a community they own. The 100% SaaS-based Lithium Social Customer Experience™ platform enables brands to build and engage vibrant customer communities to drive sales, reduce service costs, accelerate innovation and grow brand advocacy. For more information, visit, or connect with us on Twitter, Facebook and our own community. Lithium is privately held with corporate headquarters in San Francisco and offices across Europe, Asia and Australia.

The Lithium® logo is a registered Service Mark of Lithium Technologies. All trademarks and product names are the property of their respective owners.

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