Total Community Platform Empowers Lithium Customers to Deliver Better Customer Experiences on Social Channels
SAN FRANCISCO – November 17, 2015 – Lithium Technologies today announced it is shipping a series of new products and enhancements for its platform that give users an improved customer experience across devices, the ability to more easily share and receive rich media, better ways to discover content, and more ways to share opinions and advice with peers. Additionally, Lithium is now live with a series of new customers in the B2B and consumer technology industries including Box, Thumbtack, Infoblox and Alteryx, as well as at top retailers such as Woolworths Limited (Australia).
“Today’s consumers demand a better experience, and if the brands they are engaging with don’t deliver then those consumers will quickly move on,” said Rob Tarkoff, President and CEO of Lithium Technologies. “We take customer success personally, and this latest iteration of the Lithium platform helps brands rise to the occasion, adapt quickly and deliver a better experience across the board.”
Lithium’s long history gives it industry-leading expertise and a wealth of data that it has been consistently embedding into its community platform to deliver on the vision of Total Community. This includes powerful new options to make a community stand out in terms of visual appeal, usability, and business value. Recent additions to the Lithium product arsenal include:
“The goal of our new Google Advertiser community is to help customers better understand and utilize our growing list of new product features,” said Loree Draude, Head of Communities and Social Engagement, Global Customer Experience at Google. “To do this, we have created a fantastic new user experience in our Lithium Community – revamping the overall look and feel (particularly for mobile) using Lithium’s responsive design, and bringing in valuable content from various sources that is easily discoverable.”
“At Virgin Media, we know our customers demand the best possible digital user experience, and regardless of what device or operating system they are on, that experience must be consistent across any platform, “ said Shaun Hewitt, Head of eService at Virgin Media. “With Lithium, we worked in close partnership—even co-locating our team—to deploy a responsive design that is easy to navigate and works brilliantly across a range of desktop, tablet and mobile devices. The transformation has been one of the first Agile projects for the business. Collaboration between both teams has given us an opportunity to develop beyond our expectations in such a short space of time, testing and re-developing on customer feedback throughout.”
Forward-looking businesses across the board realize they need to enlist and activate their total community (e.g. customers, employees, analysts, partners, investors) to respond to rising expectations and engage with their customers when and where they want. Following are just a few examples of new Lithium customers who are adopting a Total Community approach:
All products and enhancements are GA immediately.
Lithium builds trusted relationships between the world’s best brands and their customers, helping people get answers and share their experiences. Customers in more than 34 countries rely on Lithium to help them connect, engage, and understand their total community. With more than 100 million monthly visits over all Lithium communities and another 650 million online profiles scored by Klout, Lithium has one of the largest digital footprints in the world. Using that data and the company’s software, Lithium customers boost sales, reduce service costs, spark innovation, and build long-term brand loyalty and advocacy. To find out how Lithium can transform your business—and to share the experience enjoyed by 300 other leading brands around the world, visit lithium.com, join our community at community.lithium.com, or follow us on Twitter @LithiumTech. Lithium is a privately held company headquartered in San Francisco.
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