Combining of vast data sets across email and social provides a unified customer profile for targeted, personalized marketing
Epsilon, the global leader in creating connections between people and brands, today announced a strategic partnership with online social analytics leader Klout, a Lithium brand.
Recognized for Holistic Vision of Providing Clients with a Total Community Strategy
Lithium Technologies today announced that it has been recognized by Forrester Research, Inc. as a leader in the “The Forrester Wave™: Social Depth Platforms, Q2 2015” report.
Integration of Klout data will empower Wayin customers to identify and amplify relevant, impactful content from top influencers
A new integration between social media intelligence and marketing software company Wayin and online social analytics leader Klout will help brand marketers and media outlets better understand conversations taking place on Twitter, Facebook and Instagram to act upon them in meaningful ways.
LiNC Ceremony Highlights Best Customer Innovations and Digital Transformation Results
Lithium Technologies today announced the winners of the fifth annual Lithium Digital Customer Excellence Awards, affectionately known as the Lithys.
Lithium Becomes Strategic Partner for Microsoft Dynamics CRM
Lithium Technologies and Microsoft Corporation (NASDAQ:MSFT) have signed a strategic alliance agreement to integrate Lithium social interactions and community data into Microsoft Dynamics CRM.
42% of Business Leaders Say Consumers Shame Them on Social Media
Lithium Technologies shared results from its online survey – conducted on its behalf by Harris Poll in April and May 2015 among over 300 corporate executives who work at a company with revenue of $1B or more – showing that big business in America is feeling the effects of rising consumer expectations.
Company Unveils Lithium Social Web & Community Enhancements Plus Integrated Profile to Improve the Customer Experience Across Digital Channels
Lithium Technologies used its 2015 LiNC Conference to launch the biggest product rollout in the company’s history, tied together in an ambitious Total Community strategy.
Lithium Technologies today unveiled business outcomes from the Lithium-powered PlayStation® Europe Community, which showed that the online community drives deeper engagement and an increase in online sales.View Full Release
Lithium today unveiled significant new Klout improvements aimed at surfacing expertise across the social media landscape, growing new audiences in international markets, and making the Klout Score more meaningful for all digital participants, whether they use Klout or not.View Full Release
The Awards Honor Brands Excelling in Digital Customer Experience
Lithium Technologies today announced it has kicked off voting for the company’s annual Lithy Awards, which honor customers for their excellence in digital and social.