Aberdeen Group: Online Communities Maximize High-Tech Company Performance

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High-tech firms that build and manage online communities attain superior results in creating happy customers, reducing service costs and driving revenue growth.

Focusing on the high-tech industry – one of the most competitive verticals out there – the research includes findings from 215 companies across hardware and software, including Lithium customers Infoblox, Weebly, NetApp, MicroStrategy and Alteryx.

The report also highlights eight activities that maximize returns from investing in an online community.

Learn how online communities help companies to:

  • Increase customer satisfaction and reduce churn
  • Cut service costs by providing rich self-service options
  • Grow revenue through efficiency, cost cuts and profit margin increases
The world's leading brands choose Lithium
  • Barclaycard
  • Best Buy
  • Comcast
  • Paypal
  • Sephora
  • Symantec