Plan, execute and analyze social campaigns on a single platform
Confidently plan and publish better content at scale
Lithium helps team plan better together through shared omnichannel calendars--where social posts coexist with emails, events and more--and campaign briefs. Plus, coordinate who's doing what across tactics with task management.
Make smarter, data-driven decisions
The right data has the power to troubleshoot tactics, adjust strategies and show business value. Lithium offers the right metrics to prove ROI, like engagement and sentiment conversion, along with the ability to visualize that data.
Support high volumes of customer conversations
Lithium powers the most high-volume social brands through advanced customer care capabilities, like inbound message filtering, routing, tagging and 6-level prioritization.
Publish content that resonates with your audience for higher impact
Be smarter: leverage top-performing content and trending topics
Automatically publish content at the right time, and be inspired by top-performing content across the web—curated just for you. Learn more about Klout Data
Be more efficient: schedule content at optimal times for higher engagement
Talk to more customers each day by automating time-consuming tasks. Plus, streamline complexity with an intuitive software design that you actually want to use every day. Learn more about Social Publishing
Be successful: Gain deeper audience insights
Measure more of the business metrics you need, like sentiment conversion, and sharpen tactics with richer data, like influencer status. Learn more about Lithium Social Analytics
Omnichannel campaign calendar
Manage integrated campaigns with an omnichannel calendar of events, campaigns, social posts, digital tactics, emails and community posts.
Take the guesswork out of publishing. Lithium can automatically select the best time to publish based on the social network, your brand’s past engagement history, audience behavior and other factors specifically for your brand.
Surface trending content as inspiration around a topic. Lithium crawls and categorizes every link posted on social and bubbles up the best-performing topically relevant content for you—including user generated content.
Holistic customer profile
Respond with more context by using the most holistic customer profile containing information across social networks, interests, Klout influence score, tags, CRM systems and internal notes across departments.
Filter inbound conversations, route to the most appropriate agent and designate priority within a single column to keep agents laser focused on the work relevant to them.
Prove successes to stakeholders with a real-time dashboard of curated metrics and visualizations. They are at your fingertips and constantly refreshed to anyone in your company.
Social media marketing takes teamwork
Lithium Social Media Management is a combination of two powerful features. Explore them individually below.
Drive higher engagement and manage your social strategy holistically from one tool. Publish curated content with recommendations driven by Klout Data.
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The State of Social Engagement 2017Infographic
Brands know they need to have a presence on social, but are they getting it right? Lithium commissioned an in-depth study combining hard data with human analysis to gauge just how well brands are engaging with customers across social channels. Watch the webinar