Case Study

Barclaycard Ring increased customer retention by 25% and decreased customer complaints by 50%

Barclaycard US creates customized, co-branded credit card programs for some of the country's most successful travel, entertainment, retail, affinity and financial institutions. The company is one of the pioneers of new forms of payments, and is at the forefront of developing contactless and mobile payment options for today and cutting edge forms of payment for the future.

Real results

Barclaycard Ring increased customer retention by 25% and decreased customer complaints by 50%, contributing to $10M in annual benefit.